Cori Schumacher: State of Flux

women in boardsports Archive

Monday

2

February 2015

2

COMMENTS

Sunday

1

February 2015

1

COMMENTS

“WE’VE HAD ENOUGH!!!” says WIB

Written by , Posted in Feminism, Media Literacy

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Women in Board and Action Sports (WIB) continues its blitz  on the status quo marketing and advertising of women in the board and action sports industry where adverts like the one below dominate.   The newest ad by WIB pushes the envelope further and is followed by an excerpt from an open letter to the board and action […]

Friday

30

January 2015

1

COMMENTS

Active Women say “The Time Has Come…”

Written by , Posted in Feminism, Media Literacy

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*** Remember the ad below? RVCA’s “Balance of Opposites”… Women in Board and Action Sports (WIB) have created their own ad in response, titled “The Opposite of Equality” and plan to drop an open letter to the action- and boardsports industry at this week’s ISPO event in Munich. The WIB ad reads: “The time has come to replace the illusions […]

Friday

28

November 2014

1

COMMENTS

Board of Media

Written by , Posted in Media Literacy, Surfeminism

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Emma Shoesmith is a tow-headed, Brit firecracker who is currently living in London and studying at the University of Westminster. She has an infectious sense of humor, a deep-seated passion for action sports, and a refreshing vision on how to creatively package a critical perspective of women’s (under)representation and inequality in board and action sports. […]

Saturday

17

December 2011

1

COMMENTS

Thursday

6

October 2011

6

COMMENTS

Tuesday

4

October 2011

4

COMMENTS

getting there (Women in Boardsports 2011, part 1)

Written by , Posted in Feminism, Surfing

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Last night I arrived home, exhausted but inspired and teeming with ideas, from a retreat nestled at the base of an ancient glacier in Saas Fee, Switzerland. The drive from Geneva to Saas Fee was easily one of the most beautiful I have undertaken. From fields of hay, corn and apple trees, to the expansive […]

Sunday

25

September 2011

0

COMMENTS

Tackling the Mythology of a Sport

Written by , Posted in Feminism, Surfing

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I have been working the last few weeks on the presentation I will be giving at the Women in Boardsports retreat. Browsing through the websites of the major surf brands and surf media websites has been a tedious, albeit enlightening, experience. I have intentionally distanced myself from the mainstream surf industry (brands, retail stores, media, […]